Hiring PPC Specialist for managing our clients' Google and Bing Ads

The PPC Specialist is responsible for managing our clients' Google and Bing Ads, and overlooking the implementation of Pay Per Click media strategies. You quickly understand, manage, and support initiatives that will contribute to the goals and success of each client campaigns.

Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI) and to identify issues and provide solutions to fix them through analytical and critical thinking.

Key Functional Areas of Responsibility: Manage, review, and perform daily account responsibilities associated with Google Ads, Yahoo, Bing and other search -platforms for a variety of clients. Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other - important account metrics. Manage the creation of large keyword lists. Provide creative copy suggestions and graphical ad templates. Manage Display network placement lists on Google Ads and through other contextual advertising platforms. Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals. Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives. Provide oversight, manage, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives. Keep pace with search engine and PPC industry trends and developments. Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals. Monitor and evaluate search results and search performance across the major search channels. Communication to team and management on project development, timelines, and results. Provide oversight and work closely with the other team members to meet client goals.

Professional Competencies: Passion for Search and internet marketing. Outstanding ability to think creatively, and quickly identify and resolve problems. Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere. Ability to clearly and effectively articulate thoughts and points. Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals. High levels of integrity, autonomy, and self-motivation. Excellent analytical, organizational, project management and time management skills. Excellent communication skills Professional Skills & Qualification Proven experience as a PPC Manager or Digital Marketing Specialist with no less than 5 years experience in Search Engine Marketing (SEM) and Paid Search (PPC). Expertise in working with popular PPC ad platforms (Google AdWords, Bing AdCenter, Google Shopping etc.). Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools. Proficiency in managing moderate to large scale PPC accounts in a variety of different business verticals. Analytical thinking with strong math skills BSc/BA in Marketing, Digital Media or a related field; Google Analytics, Google Ads and Bing certification is a plus Facebook Ads Blueprint certification is a plus

Our company perks include: Day Shift Weekends off Paid Philippine holidays to regular employees of more than 3 months.

We offer free online courses from Udemy to help you improve your skills.

Please read all requirements carefully. Impress us with your cover letter or we won't consider looking into your details.