Hello! We are looking for a full time SEO and Google Ads/Shopping Specialist

Hello! We are looking for a full time SEO and Google Ads/Shopping Specialist. 👉🏻 Work from home. 👉🏻 Directly reports to the Managing Director. 👉🏻 Company is based in Australia. 👉🏻 We really want this person to have PROVEN EXPERIENCE in taking sites from non ranking to being in the top 3. 👉🏻 Competitive Salary (USD)

Purpose of Position: To drive the organization's website rank for key terms that support business objectives. Working across all entities in the group, you work closely with the management to ultimately achieve sustainable growth in all entities across the group.

Your Role Functions:

• Perform keyword research to determine what keywords a product, category or blog should rank for.
• Create new content from scratch for collections and products. This can include several paragraphs of content about product or products using the researched keywords but does not include writing full blogs.
• Optimise existing or repurposing content for researched keywords on products, categories and blog posts.
• Optimise on-page elements for researched keywords including meta title, meta description, H1, H2, H3, image alt text, and incoming and outfoing internal HTMP links.
• Use Shopify, WooCommerce and WordPress clmbined with basic HTML to accomplish above tasks
• Use web analytics data, especially from Google Analytics to evaluate traffic building initiatives effectiveness and provide recommendations for improvements in content, user experience and conversion.
• Develop relevant reposts and present on a monthly basis to the Managing Director showing the performance of the company and how you are maximising opportunities.
• Striving to perform ahead of targets.
• Achieve best in class website ranking and conversion rates
• Working across all related business entities

Standards of Excellence:

• Minimum 1 year of experience working as an SEO and Google Ads/Shopping Specialist
• Proven success in the SEO and Google Ads/Shopping Specialist role
• Knowledge of HTML, WordPress, WooCommerce and Shopify
• Knowledge of keyword research for SEO, preferable using Google Analytics and Ahrefs
• Ability to translate data into insights and demonstrate its contribution toward business KPIs and stakeholders

We will only reply to shortlisted applicants only. Cheers!